Cougstival
project_type
Branding
Marketing
project_timeline
6 weeks
programs_used
Illustrator and Photoshop
personal_roles
Principal Brand Design, Marketing Assets, Logo Creation, Typography
project_content
A Quest for Service
Cougstival is a celebration of service across campus. BYU Student Alumni starts a campaign encouraging students to take part in random acts of kindness earning points toward a number of prizes. Using an app to track their points, students submit proof of their participation leaving notes of appreciation, donating to food drives, and doing acts of kindness.
Making a Mark
In creating these posters, I really wanted to make it exciting and dynamic. So I put pen to paper and scanned in some marker textures of arrows, dots, scribbles, and stars.
Finals
A Quest for Service
Cougstival is a celebration of service across campus. BYU Student Alumni starts a campaign encouraging students to take part in random acts of kindness earning points toward a number of prizes. Using an app to track their points, students submit proof of their participation leaving notes of appreciation, donating to food drives, and doing acts of kindness.
Making a Mark
In creating these posters, I really wanted to make it exciting and dynamic. So I put pen to paper and scanned in some marker textures of arrows, dots, scribbles, and stars.
Finals
A Quest for Service
Cougstival is a celebration of service across campus. BYU Student Alumni starts a campaign encouraging students to take part in random acts of kindness earning points toward a number of prizes. Using an app to track their points, students submit proof of their participation leaving notes of appreciation, donating to food drives, and doing acts of kindness.
Making a Mark
In creating these posters, I really wanted to make it exciting and dynamic. So I put pen to paper and scanned in some marker textures of arrows, dots, scribbles, and stars.